The marketplace for B2B event sponsorships.
IRL Desk helps marketers find, compare and buy the right sponsorship opportunities — while giving event organizers
access to active, qualified demand.
Find the right audiences.
Put your budget to work.
Define who you want to reach, compare qualified sponsorship opportunities, and let relevant event producers compete for your spend.
- Define your ICP and target accounts
- Discover qualified opportunities
- Compare inventory and proposals
- Allocate spend more intelligently
Turn your audience into qualified demand.
List your audience and inventory, match with marketers actively looking for those buyers, and respond to qualified RFPs.
- List your audience and inventory
- Match with relevant buyers
- Respond to qualified RFPs
- Win new sponsorship revenue
A better way to buy and sell B2B sponsorships.
Today, marketers research opportunities one event at a time while organizers chase sponsorship budgets independently. IRL Desk brings both sides into one market.
For marketers: start with the buyers, not the event calendar.
ICP, target accounts, budget
Qualified opportunities and proposals
Put spend behind the best-fit opportunities
For organizers: stop chasing every sponsor.
Audience, inventory and pricing
See demand looking for your audience
Submit relevant proposals and win budget
Intelligence behind every match.
IRL Desk is designed to analyze audience fit, target-account overlap, inventory, pricing and outcomes so both sides make better decisions.
Score opportunities against buyer demand.
Compare sponsorship inventory on common terms.
Learn from pricing and outcomes over time.
One market. Two ways to participate.
Join IRL Desk as an early marketplace participant.
Define demand, compare opportunities and let qualified supply compete for your budget.
Surface your audience and inventory to marketers actively seeking those buyers.